Upcoming Event
Monday, October 20 2025
6:30–8:30 pm

Beyond the Jersey
The Design of Sports

Monday, October 20 2025
6:30–8:30 pm
Beyond the Jersey
The Design of Sports
The design playbook behind sports culture.
From the court to the campaign and the field to the forefront, design has become an undeniable force shaping the culture of sports. This conversation explores how graphic design, branding, and product development intersect in the fast-moving world of sports marketing with a spotlight on the rise of “arrival fits” and how pro sports have turned tunnel walks into a stage for style and identity.
Our panel brings together leaders at the forefront of sports and design: Rich Tu, Executive Creative, Director and Partner of Sunday Afternoon moderates a conversation with Suzanne McKenzie, Founder and Creative Director of Able Made, whose brand blends fashion, activism, and sports culture, and Candice Drakeford, Creative Director of the WNBA, shaping the league’s visual voice and cultural impact, and Anthony Harrison, graphic designer and art director, whose work across music, fashion, and sports has helped define contemporary culture.
Want your question answered? We are asking our attendees to put in a question for our moderator to ask our panel during the event. Submit your question here.
Fresh Dialogue Event Series
These events are critical discussions that focus on current events, issues of cultural relevance and emerging topics in the world of design.
Tickets
We are committed to keeping events accessible to all participants. Your ticket supports AIGA NY and costs associated with event production. If ticket cost is a barrier, please contact Stacey@aigany.org.
Schedule
- 6:30 pm Doors open & Check-in
- 7:00 pm Event begins
- 8:30 pm Event ends
Tickets
- Non-members $35.00
- AIGA Members $25.00
The Auditorium, Alvin Johnson / J.M. Kaplan Hall
—
66 West 12th Street
New York, 10003
Moderator

Rich Tu
Panel

Candice Drakeford
Candice is a Creative Director based in Brooklyn. Throughout her career she has worked on iconic brands such as Amazon, Nike, Jordan, Snapchat, Target and Under Armour. More recently she began as Creative Director with the WNBA. Her work has appeared during the Grammys, in the New York Times, Rolling Stone, Adweek, Adage and more. She believes advertising and design can be world changing when we allow it and that everyone should try scuba diving at least once.

Suzanne McKenzie
Suzanne is an award-winning entrepreneur, Chief Creative Officer and designer, passionate about using design and collaboration to make the world a better place. She is Founder and CCO of Able Made, the Original Off Pitch Soccer Style brand that combines soccer-inspired apparel and accessories with responsible manufacturing and giving back.
Suzanne’s 26 years of experience includes work in the advertising and design consultancy worlds for numerous national and global brands, including Tom Ford, Timberland, Puma, Supergoop with Maria Sharapova, the Olympic Games, ESPN, Museum of Modern Art (MoMA), Titleist, and many more leading brands.
Suzanne is a 2024 AIGA Fellows Award recipient. She has been on the jury for numerous international design award shows, including the One Show and the Ad Club. She was selected and recognized at the White House by President Obama as a Global Emerging Entrepreneur, and also is a Sappi Ideas that Matter North America Grant recipient. With a passion for using design as an empowerment tool, she has taught Design and Social Entrepreneurship at the School of Visual Arts (SVA) in New York City, and is Founder and Board Chair for award-winning soccer nonprofit, Ucal McKenzie Breakaway Foundation.
Suzanne speaks globally about design leadership, brand building, the intersection of sports and business, and growing values-driven brands and non-profits. Most recently, she has spoken at the 2025 Cannes Lions, the 2025 UConn Sport and Human Rights Summit, and keynoted the 2025 Sports and Entertainment Conference at Foxwoods in Connecticut. Additional speaking engagements have included 2024 InvestHer Summit in Dublin, and the 2023 Women’s Football Summit in Greece.
Her work has been featured in Business Week, Vanity Fair, Graphic Design USA, Vogue, WWD and more. Her work has been recognized by the Art Directors Club, the Hatch Show, the One Show, WebAwards, and Mobius Awards.

Anthony Harrison
Very few people have defined graphic design across culture as Anthony Harrison. Born in London, raised in New York, with stints in Germany and Netherlands he is one of the foremost graphic designers and art directors of his generation.
Bones, as he is known, was one of a handful of black designers who defined the 90s design aesthetic through his work at seminal record labels including Arista Records and its subsidiaries Bad Boy, LaFace, and Rowdy. Working on now iconic campaigns for Whitney Houston, the Notorious BiG, Annie Lennox, Goodie Mob, Patti Smith and others. After leaving music he jumped head first into what later became known as global street wear, working as an art director and designer for for brands such as Mecca USA and Akademiks / PRPS before spending the best part of the last decade working for both of the biggest sports brands on the planet, Nike and adidas in coveted design leadership roles. He is now focusing his attention on purpose led design work and teaching. Passing his knowledge on to the new generation of designers whilst working with the next generation of brands who will come to define the future of design.
The Auditorium, Alvin Johnson / J.M. Kaplan Hall
—
66 West 12th Street
New York, 10003