We elevate designers
and the role of design
in NYC and beyond.
We do this by:
Advocating for issues impacting our professional context;
Educating and empowering designers at every level;
Community-building and defining the future of our craft.
Founded in 1914, AIGA, the professional association for design, is a nonprofit professional membership organization headquartered in New York City.
Its formation began in 1911, when Fred Goudy sat at a table with Alfred Stieglitz, W. A. Dwiggins and others who shared a commitment and a passion in the nobility of a profession that had not yet been named: “the purposeful arrangement of text and images to communicate more effectively, with dignity, elegance and impact; and accomplished with high expectations for the craft of production.”
Three years after their first meeting, they decided to create the American Institute of Graphic Arts. They required each member to bring a chair, as the early organization had no permanent home. “We should each ask what we are willing to bring to the table to advance this remarkable profession.”
AIGA NY is the New York Chapter of AIGA. Established in 1982, as the association began to decentralize leadership, AIGA NY is the largest of 70 chapters with 3,000 members to date. The New York Chapter is a separately incorporated, nonprofit organization with its own Board of Directors, bylaws and tax-exempt status. While it is self-governing in every way, it operates in a manner consistent with the mission of the parent organization.
As a 501(c)(3) nonprofit organization, all charitable contributions to AIGA NY are tax deductible to the extent the tax code allows.
The 2020–2021 AIGA NY Board of Directors represents our chapter’s diverse interests. They work to provide the varied and relevant programming and initiatives we’ve become known for, and they build on the work, commitment, and energy of past boards.
Chelsea Goldwell is a Partner & Creative Director at Zero Studios, a digitally led design and branding studio in NYC and Milwaukee, WI. Prior to helping launch Zero, she served as a lead designer on the digital team at Hillary for America in Brooklyn, New York.
Chelsea grew up in the midwest and graduated from the Milwaukee Institute of Art & Design with a BFA in Communication Design. She is currently a part-time faculty member at Parsons School of Design, teaching branding to undergraduate students.
Khoi Uong is the creative director and co-founder of Studio Rodrigo, a digital product design and strategy consultancy based in NYC. Prior to founding Studio Rodrigo, he was the creative director for Method, NY. He lives in Brooklyn between a nondescript federal prison and a large victorian cemetery with his wife and two small but growing children.
Victor Ng is the brand strategy and design director at the Ford Foundation, one of the largest social justice grantmaking foundations in the country. He has worked on marketing, brand, and design teams at The New York Times, Hillary for America, Pinterest, frog, and the Carnegie Museum of Art. In 2018, he established the Design Impact Award at Carnegie Mellon University to recognize students whose work demonstrates a passion for how design can advance social justice, promote equality, and improve the human condition.
Janet Esquirol Sylvan is a Creative Director and devoted Educator. Professional background includes full service ad campaigns for national and regional clients, Art Direction for weekly publications, as well as UI, UX, and web development. Her personal artwork celebrates memory and is a place for experiments in communication and interaction. Janet began teaching in Higher Education at Parsons in 2003 and has since instructed and helped shape curriculum at several institutions in NYC. In early 2013 Prof. Esquirol joined the Media Arts and Technology Department at CUNY BMCC. Here, in addition to teaching Digital Design, she has been involved in grant procurement and administration and has been an invited speaker for events at SUNY, CUNY, the FATE conference, and AIGA:DEC. She has also been the Creative Director of TEDxFultonStreet since 2014, which has produced over 50 TED Talks and gained over 1 Million views online. Janet received a BA in Studio Art with a concentration in Design and Printmaking and was a Student Scholar in the Ammerman Center for Arts & Technology during her time at Connecticut College. She also holds an MFA from Parsons in Design and Technology.
Caspar Lam is the co-founder of Synoptic Office, a multidisciplinary studio operating in the space between design, technology, and education. The studio’s work has been exhibited internationally and recognized by Fast Company Design, iDn, Neshan, Etapes, and It’s Nice That. Caspar holds an MFA from Yale and degrees in biology and design from the University of Texas at Austin. His work with cultural and fashion clients includes the Guggenheim Museum, Ohne Titel, and Vogue China. Adobe, AIGA, and ID Design Review have recognized his work. Previously, Caspar led design and digital strategy for Artstor, an Andre Mellon Foundation-funded non-profit to develop digital products related to metadata and publishing for institutions such asHarvard, Cornell, and the Philadelphia Museum of Art. He has been a visiting critic at the Hong Kong Design Institute and served as an Adjunct Associate Research Scholar at Columbia University’s GSAPP. Caspar regularly writes and speaks about design, most recently at Typographics and the TDC. He is currently an Assistant Professor of Communication Design at Parsons School of Design.
Vancouver born, ECUAD educated and 12 years practicing in London before calling New York home, Kat McCord co-founded Thackway McCord in 2008 as creative director, focusing on corporate branding plus work in the cultural and tech space. She believes in the art of the big idea, in the craft of perfecting it, and in technology to communicate it. When not obsessing about letterspacing, she enjoys drawing, galleries, bands, sailing and snowboarding. In 2017, she co-founded fallhazard.org to explore the convergence of art, design and architecture.
John Rudikoff is the CEO and Managing Director of the CUBE (the Center for Urban Business Entrepreneurship) at Brooklyn Law School, a law center that trains lawyers to serve startup businesses and entrepreneurs through clinical practice. John also serves as Special Counsel and Representative-At-Large to MASS Design Group, an internationally recognized design firm with headquarters in Boston and Kigali, Rwanda. John previously served as a member of the MASS’s board of directors from 2011-2013, and as General Counsel and Director of Business Development from 2013-2015. John also serves as board chair of Terreform ONE [Open Network Ecology] a non-profit architecture group that promotes innovation and smart design in cities; and Friends of the Brooklyn Queens Connector (BQX), a non-profit group working to develop a new light rail transit system connecting the two boroughs. After completing law school, John served for five years as an Assistant District Attorney at the Brooklyn District Attorney’s Office where he founded the Environmental Crimes Unit within the Rackets Division. He directed numerous multi-agency investigations and lead complex prosecutions of corporate and individual wrong-doers. John was instrumental in negotiating seven-figure settlements and the remediation of environmental degradation and was the lead attorney on numerous trials and grand jury investigations. John received his Bachelor of Arts from Sarah Lawrence College and his Juris Doctorate from Brooklyn Law School, where he was awarded the Samuel Witte Prize for his scholarship in literature and the law, the Jack Weprin Real Estate Prize for his scholarship across the real estate law curriculum.
Elliot Salazar is a Senior Designer at Virtue, the creative agency born from VICE that specializes in channel-agnostic brand platforms, programs and campaigns. Previously he was at Refinery29 – so if you’ve liked, double tapped, or retweeted a post on one of R29’s social feeds then you’ve probably seen some of his design work! Originally from Texas, he studied Design at Texas Tech University and later received his MFA in Design from the School of Visuals Art’s Designer as Author & Entrepreneur Program, co-chaired by Lita Talarico and Steve Heller. Elliot does not like to drink coffee or eat avocados. Photo: Erin Yamagata
Isabel Sierra Gómez de León (Isa for short) is a creative director and artist, currently working as the creative direction for Media, Brand and Philanthropy at Bloomberg LP. Originally from the beautiful town of Seville, in Southern Spain, she moved to Madrid to study Media and Communications at San Pablo CEU University. She went on to complete a Master in Communication Design at Central Saint Martins School of Art and Design in London, UK graduating with distinction. In 2012, she joined the creative team at BBC Worldwide, where she worked as a creative for Music television. At Worldwide, she had the opportunity to work with cinema, television and digital titles for artists such as Beyonce, David Bowie and Dave Grohl. She started her career at Bloomberg’s London HQ in 2014, where she eventually became the brand’s leading creative covering Europe, the Middle East and Africa. After three productive years working in the international team, she moved to New York in 2017 to work for Bloomberg as a creative director. Alongside her commercial work, Isabel develops fine art projects as a photographer. Her work has been exhibited and published internationally. She currently lives in Manhattan with her wife Hana and cat Michi.
Isabel Urbina Peña is a Multidisciplinary Designer and Art Director from Venezuela. She runs her own studio from Brooklyn, NY where she focuses on everything typographic: lettering, book covers, book design, typeface design, and branding. She has worked at cultural institutions such as Penguin Random House, American Museum of Natural History and her client list includes The New York Times, The New York Historical Society and Refinery 29, amongst others. She was named “New Visual Artist: 15 under 30” by PRINT Magazine and is a Type@Cooper and ProDiseño Alumna. Isabel loves to work on projects that have a positive social impact and is passionate about building a more inclusive design community. In her spare time, she teaches, speaks at conferences, and runs Yes, Equal a database of women in the creative fields.
Board member, Emeritus
Board member, Emeritus
Jennifer Kinon co-founded Champions Design with Bobby C. Martin Jr. She has developed brand identity systems for clients that range from AdAge to the Girl Scouts of the USA and the Women’s National Basketball Association. In 2016, Kinon served as Design Director of Hillary for America. She has spoken about the role of identity systems around the world and served as President of AIGA NY from 2010–2012. Kinon graduated from the University of Michigan and earned an MFA from the School of Visual Arts, where she was the first graduate of the program to join its faculty.
Ken Tanabe is a versatile creative leader with deep design expertise, cultural fluency, and a passion for harmonizing audiences and information. His portfolio spans a broad range of categories including tech (Google Creative Lab), financial (Visa NY Innovation Studio), design and motion (Imaginary Forces, Gretel), health and wellness (Johnson & Johnson: J&J Design), cultural institutions (Lincoln Center), entertainment (Beyoncé), and many others. Ken is an award-winning adjunct professor who has taught at Parsons School of Design since 2003, including classes in creative team dynamics and management, advanced motion graphics, data visualization, thesis, digital, and print. He has been a speaker/critic at Yale, SVA, FIT, and Parsons. Ken is also is the Founder of Loving Day, a holiday he created as a design-driven social change project. It is now the world’s largest network of multiethnic community celebrations. It has trended #3 on Twitter, and has been recognized by the U.S. House of Representatives, New York City Mayor Bill de Blasio, the Anti-Defamation League, and many cities including New York, LA, and DC. Ken has enjoyed public speaking engagements at over 80 venues like the HOW Design Conference, the Global PR Summit, and Harvard.
Lyanne Dubon-Aguilar is a designer and creative director specializing in brand identity at Etsy in Brooklyn, NY. At Etsy, she leads a team of designers in creating brand experiences that foster creativity, community, and Etsy’s mission to Keep Commerce Human. Her projects include the launch of Etsy Studio, the Etsy IPO, and Etsy Wholesale. Originally from Tegucigalpa, Honduras, Lyanne has worked across a range of disciplines for The Museum of Modern Art, Pentagram, and Local Projects. Lyanne holds a B.F.A. in Graphic Design from The School of Visual Arts where she teaches as an adjunct faculty member.
Hanah Ho is a senior art director at The New York Times with experience in brand identity, digital, environmental, and editorial design. Previously she was a designer at Champions Design and Hillary for America where she worked to nominate the first female president. Hanah is passionate about creating honest, and meaningful graphic systems. She graduated from Carnegie Mellon with a BFA in Communication Design.
Jane Kim is a Product Manager and a community builder, who has a particular passion in curating meaningful connections by building platforms that bring people together. Currently, Jane is the lead Product Manager for Startup & Cloud Partnerships at IBM, where she leads the overall product strategy and end-to-end partnership experience to bring the power of emerging technology to thousands of startups and SMBs around the world and help them achieve business growth. Prior to transitioning to her current strategic business role, Jane started her career in UX Design and led various B2B payment platforms design at IBM. In addition, Jane is a co-creator and Director of AIGA NY Mentorship Program (launched in 2019), a program designed to help professionals in the NY creative industry achieve personal, career and leadership growth through pairings with quality mentors. Jane also volunteers as a Digital Strategy mentor at various Healthcare innovation initiatives such as MIT Hacking Medicine and Yale Center for Biomedical Innovation and Technology (CBIT).
Stacey Panousopoulos has extensive management and customer service experience in the creative sector. Prior to working with AIGA NY she was the office manager, student advisor and seminar coordinator for Gotham Writers’ Workshop, the leading private creative writing school in New York City and online. She earned a BA in creative writing and classical studies at Hunter College in NYC. At AIGA NY, she builds relationships with the existing 3,000 members, the board of directors, sponsoring corporations and a range of external partners.
Design & Development
Design & Development
Extended Play (EP) is a multidisciplinary design & technology studio, led by designer and developer Joseph Bergdoll. EP works at the intersection of branding, interaction, product, and print design.