KLOEPFER-RAMSEY-KWON is the second speaker in AIGA/NY’s new series in collaboration with the Museum of Arts and Design, Owner at Self: Adaptive and Innovative Design Practices. Kloepfer–Ramsey–Kwon is a New York-based graphic design practice founded in 2010 by Chad Kloepfer and Jeff Ramsey, with Hyo Kwon joining in 2013. The studio focuses on design and art direction for clients within the fields of art, architecture, culture, and retail. K-R-K works on projects of varying scales and complexities, including the design of visual identities, books and other printed matter, exhibitions, signage systems, and websites. Recent commissioners include the Carnegie Museum of Art, Dia Art Foundation, MoMA, MoMA PS1, Schaulager, the Whitney Museum of American Art, and the Yale School of Architecture.
OWNER AT SELF: ADAPTIVE AND INNOVATIVE DESIGN PRACTICES
Economic and technological upheavals of the last few years have challenged traditional notions of the design office. The Great Recession has made overhead a liability and long-term contracts less accessible; social media and the proliferation of image blogs allow designers to gain sizable followings overnight; and the desire to create meaningful and self-directed work has encouraged designers to look beyond billable hours to other forms of recompense.
In addition to showing their work, the designers featured in Owner at Self will share the adaptive and innovative strategies they’ve developed that allow them to make the work they want to make. Some initiate their own projects while others form geographically dispersed partnerships; some seek out alternative funding sources while others adapt their professional lives to their personal ones; all are taking the entrepreneurial risk to build practices that new conditions require.
APR 3: Placement / Danielle Aubert, Natasha Chandani
MAY 15: Why Not Smile / Hoon Kim
JUN 12: Everything Studio / Tom Griffiths, Jessica Green
THIS SERIES IS PRODUCED IN COLLABORATION WITH: